As at December 31, 2019, the company recorded the number of 1,812 employees, to be well-prepared for the continued growth on cinema business, bowling & karaoke business, advertising business, rental business and movie contents business. In 2019, the company opened 11 new branches to cover Bangkok, vicinity and Upcountry for customer convenience.

Business Unit Number of Employees
Head Office 393
Cinema 902
Bowling & Karaoke 252
Advertising 57
Rental Space & Services 109
Movies Contents 99
Total 1,812

Employee turnover during 2017-2019

Year 2017 2018 2019
Turn Over Rate (%) 2.10 1.62 1.39
*Exclude temporary staffs

The remuneration management of the Company is in accordance with the job functions and professional. The remuneration of the Company includes monthly salary, overtime payment, cost-of-living allowance, rental subsidy, per diem, bonus, special-assistance pay, insurance, annual health check up, and contribution for Provident Fund and Social Security Fund. To ensure that the remuneration for the employees is appropriate, competitive and able to retain capable workforce within the organization, the Company adjusts salary and bonus based on its annual revenue and the performance evaluation of individual staff. The Company also regularly surveys and reviews its remuneration structure to ensure a fair and proper benefit package for the employees.

In addition, the Company arranges other reward schemes including sales incentive and stock option program for executives and employees. Such policies aim to reward and motivate staff to optimize their potentials and create a sense of ownership which will encourage staff to further contribute to the organization.

The company regards safeguarding of the employee’s life and health, therefore, the company considers to manage about the occupational safety, health and environment together with the employee’s routine duties. The company conducts the occupational safety policies and plans to prevent and decrease working-related accidents, occupational illnesses or any afflictions form unsafe environments. The company supports all activities related to the occupational safety, health and environment in workplace. In 2019, there were a total of 17 employees who had accidents or illnesses from work, but there were no employees serious accident and illnesses.


M Major Iconic Leadership

P Professionalism

A Adaptability

S Speed

S Service Excellence

I Innovation

O Optimism

N Network

Recruitment and Motivation

The company places a focus on internal recruitment and then gives additional trainings since promotion from within will not only get staff acquainted with the company’s operations and help create morale in working, but also attract them to stay longer with the company, who provides them with the comparable compensation with other companies in the same industry. In addition, the company has provided nice working environment that would increase staffs enthusiasm.

Human Resource Development

The company has internal trainings to improve skills of staff. The training involves on the job training and coaching by senior staff in each line of work. The company also encourages its employees to attend external seminars and has decent remuneration to ensure long-term work commitment. The company arranges for the staff both on the job training and functional training. For on-the-job training, senior staffs give advices and recommendations all through the whole process to junior staffs. With respect to functional trainings, various in-house training courses will be arranged by both internal and external lecturers or sending staff to attend outside seminar programs such as training in management and regularly operating. The company arranges other soft skills such as leadership skill, selling & negotiation technique, marketing skill, team work development etc.

In addition, The company is a long-term program with an objective to promote and serve students who need to utilize their free time by working to get experiences. In this connection, The company offers the students a chance to practice in some position considered to be appropriate with their maturity, skill, and spare time of each student. In 2019, the company’s employees and executives have attended the mandatory training courses totally 8,276 hours excluding online training. The company develop system for reduce expense from travel employee The company is developing a system to reduce travel expenses. All staff needs to attend orientation which explains the overview of the organization, policies in conducting business including anti-corruption policy.