Mr. Vicha Poolvaraluk, the founder of the company built a first standalone “Cineplex” in 1995, with 7-10 floors
building combines customer experiences of cinema & entertainment complex that including of films selection in the multiplex cinema format, and also variety of restaurants, banks, and many other lifestyle shops in one stop with a strong “movie culture” in Thailand which continuous flow of moviegoers traffic every week. In 2020, the company has operated 5 locations standalone Cineplex located in Bangkok, Pinklao (The first standalone in Thailand), Sukhumvit, Ratchayothin, Major Rangsit and Esplanade Ngamwongwan–Kaerai.
Besides the standalone cineplexes, the company also expanded in another three expansion models to across nationwide:
In year 2004, Major took a stake in Siam Future Development Plc. - a lifestyle-neighbor-mall developer, which was an alternative expansion model serving customers in the metropolitan areas as well as more urbanized areas around the country. The hypermarket model is another expansion model in the provincial areas. The company builds cinemas & bowling in the hypermarket structures as an anchor tenant. For the provincial dwellers, hypermarket or supercenter serves as a perfect destination, not only for shopping but also for family entertainment, in a very similar fashion as shopping malls are to the urban people. The company joins with hypermarket operators, Tesco Lotus & Big-C.
For the customer’s best satisfaction and new experience from our services, the Company has continuously developed and searched for the new innovation and technology, such as; changing from film 35 mm. to be digital system for sharper image, using E-Ticketing instead of buying ticket from box office to reduce the customer’s time queuing for ticket, as well as adding more continence channel to buy ticket through Mobile Application which the customer can buy ticket and scan QR code to enter the cinema directly. In December, the Company has debuted Icon Cineconic which is the new flagship at Icon Siam in the area of 11,062 square meters with 13 luxury cinemas consist of VIP, 4DX, IMAX, Kids Cinema, Living room and ordinary cinemas.
Currently the company commands over 70% market share of the Thai cinema industry.
At year-end 2020, the company operated 12 brands:
- Major Cineplex
- Paragon Cineplex
- Paradise Cineplex
- Hatyai Cineplex
- Westgate Cineplex
- Icon Cineconic
- EGV Cinemas
- Esplanade Cineplex
- Mega Cineplex
- Quartier CineArt
- Major Cinema
The company has totally 172 branches in Thailand and overseas, which include 817 screens and 182,259 seats. Because of “underscreened” situation in Thailand, the company plans to expands approximately at least 30-40 screens in every year to cover all areas in nationwide. The company concentrates every segment of customers and provides all kind of innovation to serve customers as of RealD, 2D, 3D, 4DX, IMAX, Screen X and sound quality. The company offers cinema services covering the full spectrum of the customer segments. The Company therefore acquires the right of the only IMAX system movie screening in Thailand. 4DX cinema will give customer the movie experience in every aspect including image, light, color, sound, touch and smell effects as well as special chairs with up to 24 effects.
ScreenX cinema is the third Ultra Wide Screen 270o surround of the world with 3 dimension screening by 9 projectors on 3-sides extra wide screen for more realistically pressure of watching.
LED Screen cinema is the first innovation in South East Asia and in Thailand as the second place of the world with special feature of displaying in High Dynamic Range (HDR), screen resolution 4K which will provide clear image, full color and realistic.
Kids Cinema is the cinema for kids by decorating like a playground with play land and ball pool for the kids to be more fun and enjoy movie watching. The movie teasers are appropriate for kids and family. The light and sound systems in the cinema are designed to be adequate for kids by increasing brightness 30% and reducing loudness 20% while screening movie to let the parents be able to see their kids at all time. There is also activity provided both before and after movie screening.
E-Sport cinema is the first mixed-use cinema of the world designed for multiple purpose both movie screening and E-Sport activities to support specific customer’s need with high technology of image and sound, equipment and high speed internet for the competitors and audiences to have extreme enjoyment and excitement.
In addition, there is also alternative content, which is other content besides movies, provided in the cinemas to increase the revenue of Major Cineplex.
Also the full function service & newest innovations are created to serve hi-end customers in the “six-star” ambience, where is equipped with fully-reclined, serving foods and beverages in personal lounge before watching the movie, and also spa service.
“ENIGMA: the Shadow Screen”, a luxurious movie club exclusively for members only. Thirty-three exclusive seats, resembling living room couches adjacent to an exclusive club equipped with full bar services, are perfect for private parties. The venue has become very popular, not only among the high net worth individuals, but also the corporate customers who prefer using the ENIGMA for entertaining their VIP customers in an exclusive atmosphere.
Major Platinum Cineplex (Cambodia) Co., Ltd.
Major Holding International Co., Ltd. and Platinum Cineplex (which incorporated in Cambodia) invest in the company called “Major Platinum Cineplex Cambodia Co., Ltd.” in order of a 70:30 ratio, to opened “Major Cineplex” with 7 screens of the world class luxury cinemas and 13 Bowling Lanes at Aeon Mall on area 4,450 sq.m. located in the center of Phnom Penh, Cambodia including 7 screens 1,578 seats, provide 7 screens of 2D and 3D system, 1 theatre for VIP screen and 1 theatre 4DX screen and opened 3 locations at Platinum Siem Reap 3 screens, 6 screens at Sorya and 8 screens at Aeon Mall 2 Phnom Penh. In 2019, the Company opened 1 Location in Poipet, Cambodia.
Major Platinum Cineplex (Laos) Co., Ltd.
Major Holding International Co., Ltd. coordinated with Platinum Cineplex Co., Ltd. under “Major Platinum Cineplex” brand, opened 5 screens, 1,148 seat at Vientiane Center, Laos. In 2019, the Company opened 4 screens at Vientiane,Laos. Major Holding International Co., Ltd. holds 60% and Platinum Cineplex Co., Ltd. holds 40%
Cineplex (Laos) Sole Co., Ltd.
Major Holding International Co., Ltd. invest in the company called “Cineplex (Laos) Sole Co., Ltd.” The company hold 100% investment 1,000,0000 LAK (Par 10,000 LAK) or 4,300,000 baht, to opened cinema with 4 screens 1,087 seats at Friendship Mall in Laos.
|Bangkae - Seacon||10||1,877|
|Central Chiangmai 2||10||2,417|
|Central East Ville||8||1,128|
|Kadsuankaew Chiang Mai||6||1,312|
|Ayutthaya City Park||6||1,231|
|Big C Burirum||5||1,329|
|Big C Lopburi||5||1,101|
|Big C Roi-Et||5||1,234|
|Big C Chanthaburi||5||1,328|
|Big C Mahachai||5||1,100|
|Big C Pathumthani||5||1,281|
|Lotus Khon Kaen Patunum||5||1,041|
|Big C Lampang||4||866|
|Big C Ratchaburi||4||937|
|Big C Suksawat||4||912|
|Big C Suphanburi||4||1,066|
|Big C Udonthani||4||844|
|Robinson Roi Et||4||916|
|The Sky Ayutthaya||4||951|
|Big C Korat 2||4||980|
|Big C Chiangrai||4||1,050|
|Big C Ranong||3||694|
|EGV Big C Lamphun||3||738|
|Lotus Tha Thong||3||490|
|Sahathai Thung Song||3||607|
|Sripong Park Uttaradit||3||593|
|Big C Sattahip||3||791|
|Lotus Rama 2||3||765|
|Big C Pak Chong||3||781|
|Big C Sichon||2||456|
|Big C Banphai||2||546|
|Big C Nakhonphanom||2||615|
|Big C Nan||2||498|
|Big C Prachinburi||2||616|
|Big C Samutprakarn||2||348|
|Lotus Phon Khonkaen||2||316|
|Lotus Ban Suan||2||348|
|Lotus Map Ta Phut||2||399|
|Lotus Dej Udom||2||331|
|Big C Chaiyaphum||2||277|
|Lotus Piboon Mang Sar Harn||2||276|
|Lotus Si Sa Ket||2||309|
|Big C Sukhothai||2||421|
|Big C Mahachai2||2||430|
|Big C Bandung Udonthani||1||204|
|Big C Dan Khun Thot||1||204|
|Big C Tha Ta Koh||1||204|
|Big C Wang Nam Yen||1||204|
|Big C Suwannaphum Roi Et||1||204|
|Big C Namyuen Ubonrachathani||1||194|
|Big C Nongki||1||205|
|Big C Wichienburi||1||204|
|Big C Nong Bua||1||205|
|Big C Ladyao||1||205|
|Big C Phang Khon||1||205|
|Big C Kham Ta Kla||1||205|
|Aeon Mall - Cambodia||7||1,578|
|Vientiane Center - Laos||5||1,150|
|Pakse - Laos||4||1,087|
|Sorya Phnom Penh - Cambodia||6||807|
|Platinum Siem Reap - Cambodia||3||457|
|Aeon Mall 2 - Cambodia||8||2,085|
|Big C Poipet– Cambodia||2||419|
|ITECC Vientiane - Laos||4||843|