Bowling & Karaoke business has become part of the portfolio of lifestyle entertainment services since 1997. The first location located at Major Sukhumvit, with 20 bowling lanes. Rather than being a typical sports bowling venue, “Major Bowl Hit” is launched with an “entertainment bowling” concept and positioning its as friends & families can come in & enjoy the game.
“Blu-O Rhythm & Bowl” was introduced, targeting at the high-end of the consumer segmentation in the metro areas. The first Blu-O Rhythm & Bowl was put up at the Siam Paragon (a mega shopping mall in the heart of Bangkok). By providing 38 bowling lanes, 16 karaoke rooms, include 2 Platinum rooms with 4 exclusive bowling lanes each & karaoke facilities. Continuously, the company opened more branches under “Blu-O Rhythm & Bowl” brand.
For oversea expansion, in 2014, the Company expanded the Bowling Business in Cambodia. This new branch offered 13 bowling lanes including 1 Platinum room and in March 2017, the company opened bowling 8 bowling lanes in Laos. Furthermore, “Sub-Zero: the Ice Skate Club” is the latest lifestyle entertainment that has been added to the portfolio. It is rapidly become one of the most popular meeting joints for the hip & cool customer segments in town with the concept of “sport and entertainment”. The company also provides academy ice link by offering Figure and Hockey class. Sub-zero has a compact ice skating rink of about 800 – 1,000 sq.m. per branch.
the company operated 5 branches of ice skating comprising Esplanade Ngamwongwan-Kaerai, Sukhumvit, Mega Cineplex, Central festival Chiangmai, Central festival Hatyai.
At year-end 2017, the company operated 16 bowling locations comprising 298 lanes, 169 karaoke rooms and 5 ice skating rinks in Thailand and Cambodia.
|Branch||Bowling Lanes||Karaoke Rooms||Ice Skating Rinks|
|Siam Paragon (Blu-o)||38||15||-|
|Mega Cineplex (Blu-o)||24||25||1|
|Esplanade Ngamwongwan-Kaerai (Blu-o)||24||13||1|
|Esplanade Ratchada (Blu-o)||22||17||-|
|Central Festival Hatyai (Blu-o)||15||10||1|
|Central Festival Chiangmai||-||-||1|
|Aeon Mall - Cambodia||13||-||-|
|Vientiane Center - Laos||8||-||-|